Health Professional - Laura Ellwood


Health Professional - Laura Ellwood


Laura Ellwood



We’re huge fans of podiatrists, our designer is one! What was it that made you want to be a podiatrist?

Originally it was the sports and biomechanical side of podiatry which attracted my attention. Since working as a podiatrist I have come to enjoy all aspects such as footwear and general foot care.

What is your favourite part of being a podiatrist?

Being able to help people live more comfortable, healthy and active lives. If you have painful feet then you aren’t going to be very happy in your everyday life!

What are the most common foot problems you see in your female patients?

Heel pain and forefoot deformities such as bunions, retracted toes, ball of foot burning pain and corns and callous. Most of these I would put down to years of unsupportive footwear.

What features of FRANKiE4 do you think could benefit your female patients?

FRANKiE4 offers a range of stylish fashionable shoes which are actually comfortable to wear. I like the wide toe box of the shoes which can help prevent forefoot deformities as mentioned above. The heel cup is deep enough to fit my orthotics, so no slipping out of the heel cup. The laces add support and comfort. The range of footbed insoles are also super comfortable which allow for different width feet to be fitted correctly.

How did you like your FRANKiE4s?

I feel excited to have found a slim, stylish and comfortable brand that I can not only wear myself, but recommend to my friends, family and patients.

In three words describe what FRANKiE4 means to you? 

Slim, stylish and comfortable.




Health Professional Privilege


Designed by one of your own, a health professional, we’ve got a soft spot and a special offer for you! As a valued health professional, we would love for you to feel the FRANKiE4 Difference for yourself.


Sign up* to our Health Professional Database to receive our offer of 10% off the RRP when purchasing FRANKiE4s online or in our concept stores. Be the first to know on special offers and FRANKiE4 Health Events. 



*Special Discount codes can take up to 2-3 business days to be sent. By singing up to our database you are agree to receive emails from us. Discount codes are not to be used in conjunction with any other offer. Codes can only be used online and concept stores at 260 Moggill Road, Indooroopilly, QLD or 110 Maygar St, Windsor, QLD.